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I'M

Mikael Li.

UX/UI DESIGNER
PROFESSIONAL 

PROFESSIONAL

M

I'm a UX Designer with a Social Science Background.

 

With a social science background, I am sensitive in human needs and I believe user-centred product design is the best way to improve our living experience as a human.
​

Together with my 5 years of commercial experience, I developed an empathetic mind to create digital products that suit both human needs and business needs. From conducting essential user research to crafting beautiful interface, I took an agile approach to craft digital products with design sprints to create products that could solve user's problems effectively.

Software Skills

Prototyping Software

Figma

80%

Sketch

75%

Adobe XD

70%

InVision Studio

80%

Miro

90%

Axure

30%

Adobe Creative Suite

Photoshop

80%

Illustrator

75%

After Effect

30%

Premiere

30%

InDesign

30%

Programming

HTML & CSS

30%

JavaScript

20%

Professional Skills

UX Research Skills

User & Stakeholder Interview

80%

Survey & Qualitative Research

70%

Affinity Analysis

70%

Persona Creation

60%

Journey Mapping

60%

Usability Testing

70%

UX/UI Design Skills

Information Architecture

80%

Wireframing

75%

Prototyping

80%

Visual & Interaction Design

70%

Service Design

85%

Product Management

Agile Project Management

30%

Product Roadmap

20%

PORTFOLIO
Business Supplies Design

PORTFOLIO

Experience

Education & Qualification

2004-2011

Hong Kong Advanced Level Examination

Queen's College

2011-2013

Associate of Social Science in Sociology

The University of Hong Kong School of Professional and Continuing Education Community College

2013-2015

Bachelor of Social Science (Honours) in International Studies

City University of Hong Kong

2019

Diploma in Graphic Design 

Welkin Creative Training

​

Realizing I am not coming from a graphic design background, I choosed to study part-time graphic design diploma to have formal education on graphic design principles and learn to design with Adobe Creative Suite

March 2020

Professional Program in User Experience and User Interface Design

Venturenix Lab

 

The local UX design training for me to understand the UX Design industry in Hong Kong, understanding UX workflow and the skills to communicate well with good designs.

2019-2020

Professional Diploma in UX Design

Glasgow Caledonian University & UX Design Institute

​

Foundation of my ability to bring a user-centred mindset to product design projects, Using user research studies, analysis frameworks to articulate the existing customer experience and to design and build high-fidelity prototypes.

EXPERIENCEO

Commercial Experience

2014-2015

Intermission Hong Kong

Co-founder

​

  • Co-founding the Music Party House Start-up project and handling daily business management and operation works with 2 partners and managing 10 part-time staffs

  • Service design, staff management, basic accounting & bookkeeping, marketing development, social media management, store operation management, customer relationship management and sales strategy development.

  • Achieved 107% rise of average monthly sales from $16173 (2014) to $33474 (2015)

2013-2016

United Nation - International Organization for Migration

Counter-trafficking Project Assistant

​

  • Monthly workshop & stakeholders meetings with NGOs, government officials, and consulates

  • Designing, editing and publishing counter-trafficking publications and Facebook posts

  • Writing project proposal, project report & project budget

  • Cases database management and field investigation

Airport Refugee Escort Operation Assistant

 

  • Airport refugee escort cases crisis management in restricted area

  • Managing refugee's migration documents' field-arrangement

  • Coordinating with Immigration Department officers and airline front-line staffs

2011-2017

Kumon Po Tat Education Centre

Management Tutor

 

  • Directing marketing works and business administration

  • Managing marketing material designs and publications

  • Assisting in center's daily operation, book-keeping & part-time staffs management

  • Tutoring English, Chinese, and Mathematics (05/2011-08/2016)

2017

Jemex Ideas 

Customer Service Supervisor  (Contract)

​

  • Managing GSMA Mobile World Congress America 2017 Customer Service Contact Centre & Registration Team

  • UAT & User Experience Improvement of the system

  • Supervising 10 Customer Service Representatives in Hong Kong, China, US and Europe 

  • Executing center's daily operations, database management, and official reports system

2018-2020

Yew Chung Education Foundation

Administrative Officer

​

  • Admission management for YCIS Kindergarten Session

  • Organizing large scale Information Session, Campus Tour & School Fair with the marketing department

  • School App, student registration, enrollment & database management

  • Managing campus administration, debenture & financial issues

  • Campus reception & parent relatioinship management

  • Occasional in-house posters, signs & publications design

CONTACT
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